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The Paradigm commercial department represents clients in two primary areas: celebrity endorsements and commercials & voiceovers.

Celebrity clients and other top performers are represented in television and radio for voiceovers, animation, on-camera, print and media campaigns, domestically and internationally. Agents also seek out opportunities in on-air promotions for broadcast and cable networks as well as narration for documentaries, movie-trailers and books on tape.

Paradigm has established itself as a leader in commercial representation for both on-camera and voice talent through its deep roots in the entertainment community and thorough understanding of branded entertainment, marketing, promotions and media campaigns.